Romana water, the nation’s favorite bottled water brand, produced and distributed by Romana Water Industries, recently received the coveted certificate of membership from the International Bottled Water Association (IBWA). The Romana Water Industries plants in Dubai and New Romana Water Purification in Abu Dhabi, are now certified members of the IBWA.
IBWA represents an uncompromising commitment to the safety and availability of bottled water worldwide. Founded in the U.S. in 1958, IBWA’s member companies include U.S. and international bottlers, distributors, and suppliers. Romana water has earned the certificate through continuous efforts in adhering and maintaining the international standards and regulations throughout its value chain at all times.
“At Romana water, we take great pride in the dedication of our employees who work hard to ensure that the highest standards are maintained throughout ensuing customer satisfaction. The IBWA certification is yet another testimony of our efforts,” said N. Janardhan, CEO, The Zubair Corporation. “The IBWA certification will boost credibility amongst retailers, consumers, and regulators and differentiate us from other brands in the market as our product bears the mark of integrity and safety. We are certain that this will help us to further expand our market share.”
Expressing his delight in receiving the certificate, N.S.S. Subramanian, Group GM, Romana water, said, “It is a great honour for us to win this prestigious certification. The IBWA mark testifies that our product complies with the most stringent national and international guidelines, and is an evidence of our commitment to quality and safety protocols.”
IBWA works with the U.S. Food and Drug Administration, following stringent standards for safe, high-quality bottled water products. IBWA also requires member bottlers to adhere to the IBWA Bottled Water Code of Practice.
With over 25 years of dedicated service to customers, Romana water commands a significant share of the local market and is the most preferred brand amongst consumers. Catering to various preferences, the brand provides products in a range of convenient packages. Owing to its extensive distribution network and efficient home and office delivery systems, Romana water is easily available throughout the country.
The IBWA membership comes as the fourth international product quality certification, which stands as evidence of the brand’s commitment to quality. The other international certifications are NSF International, Water Quality Association, and Asia Bottled Water Association.