Recognized as a key event in the region’s growing gourmet and hospitality landscape, Salon du Chocolat et de la Pâtisserie Dubai is set to return for its fourth edition from September 30 to October 2, 2025, at Madinat Jumeirah, Madinat Arena.
As the UAE continues to establish itself as a hub for premium chocolate, artisanal pastry, specialty coffee and gelato innovation, the event is a strategic platform for hospitality professionals, F&B leaders, chocolatiers, pastry chefs, baristas, mixologists and suppliers from across the GCC and beyond.
“Salon du Chocolat et de la Pâtisserie Dubai continues to attract chocolate, pastry, gelato and coffee lovers. This edition is our biggest so far, showcasing more exhibitors, more talent and more opportunities to connect with the artistry and innovation that shape the evolving trends in this sector,” said Joumana Dammous-Salamé, managing director of Hospitality Services/HSME, the event organizer.
Now firmly embedded in Dubai’s F&B calendar, the event brings together a dynamic mix of over 7,000 visitors and 120 exhibitors, ranging from artisan producers and ingredient suppliers to equipment manufacturers and international brands seeking access to the Middle East market.
The show will open with the signature Chocolate Fashion Show, where craftsmanship meets creativity. Under the theme “A Sweet Journey Around the Globe,” this year’s fashion show will feature 14 gowns crafted from chocolate, developed in collaboration between celebrated pastry chefs and fashion design students from ESMOD Dubai.
“It gives us great pleasure to be back in Dubai for our fourth edition. The program is incredibly rich, with 50 guests, 28 masterclasses and a variety of competitions recognizing local talent,” said Maha El-Khoury, project and sales director of Hospitality Services/HSME.
Designed to engage both professionals and aspiring artisans, the program includes:
- Choco Demo and Pastry Show: Live demonstrations and workshops with top chefs
- Coffee in Good Spirits Championship: A thrilling live contest celebrating coffee and spirit pairings, in collaboration with the Specialty Coffee Association (SCA), UAE
- Pastry Competitions: Hosted in partnership with the Emirates Culinary Guild, showcasing talent from Dubai’s leading hotels and pâtisseries
- Masterclasses: Led by world-renowned chefs revealing behind-the-scenes secrets and next-gen techniques
- Expert Talks: Insightful panels and seminars exploring trends, sourcing, sustainability and more.
With demand for high-end patisserie, bean-to-bar chocolate and specialty coffee rising across the UAE and wider GCC, the event is well-positioned to serve as a business development catalyst and knowledge-sharing platform for brands and professionals alike.
About Salon du Chocolat et de la Pâtisserie
Launched in Paris nearly 30 years ago, Salon du Chocolat et de la Pâtisserie has grown into a global event series, with editions in cities such as New York, Tokyo, London, Riyadh, Beirut and Hong Kong. Its Dubai edition continues to evolve in both scale and scope, reflecting the region’s appetite for excellence and innovation.
For more information on participation, registration or sponsorship opportunities, visit salonduchocolat.com
